The Cultural Impact of Virtual Influencers

FAQ About The Cultural Impact of Virtual Influencers

Why are virtual influencers considered a trend in digital marketing?

Virtual influencers are considered a trend in digital marketing due to their ability to consistently engage audiences in innovative ways without the unpredictabilities associated with human influencers. They offer brands unique storytelling opportunities, the potential to tap into novel aesthetics, and the ability to easily integrate into digital marketing ecosystems, making them an attractive option for forward-thinking companies.