FAQ About The Influence of Korean Pop Culture on Global Beauty Standards
What is K-beauty and why is it popular?
K-beauty, short for Korean beauty, refers to skincare and makeup products originating from South Korea. Its popularity stems from its focus on achieving healthy, glowing skin through innovative and often natural ingredients. Practices like multi-step skincare routines and the use of unique products such as cushion compacts and essences have made it appealing worldwide.
