The Role of Social Media in Folk Revivalism

FAQ About The Role of Social Media in Folk Revivalism

What are some examples of successful folk music campaigns on social media?

Successful folk music campaigns on social media include initiatives like the #FolkChallenge on TikTok, which encouraged users to share their interpretations of traditional songs, and the widespread sharing of Nordic folk tunes through Instagram mini-concerts. These campaigns typically use creative engagement strategies to entice users to participate and share, furthering the reach and appreciation of traditional music.