FAQ About Google Maps Marketing

Google Maps and Google My Business (GMB) are two distinct but closely related platforms. Here's the difference between the two:

• Google Maps: Google Maps is a web-based mapping service and mobile app that provides users with detailed maps, navigation, real-time traffic information, and location-based services. It allows users to search for places, get directions, view satellite imagery, and explore nearby businesses and attractions. Users can also leave reviews, add photos, and contribute information to Google Maps.
• Google My Business (GMB): Google My Business is a platform specifically designed for businesses to manage their online presence on Google. It is a free tool that allows businesses to create and manage their business listings, which appear on Google Search and Google Maps. With GMB, businesses can provide information such as their business name, address, phone number (NAP), website, business hours, photos, and customer reviews. It also offers features like insights, messaging, bookings, and the ability to post updates and offers.

In summary, while Google Maps is a mapping service and navigation tool for users, Google My Business is a platform for businesses to manage and optimize their online presence on Google, including their listings on Google Maps. GMB provides businesses with tools to control and update their business information, engage with customers through reviews and messaging, and gain insights into their online performance. Google Maps, on the other hand, is the platform where users can search for businesses, get directions, and explore locations.