FAQ About Influencer Marketing

Influencer marketing is usually carried out by agencies with portfolios of influencers with different categories and follower numbers. Especially when working with mega and macro influencers, agencies or managers, you can reach those in segments with less followers from their personal e-mail addresses or social media accounts.

If you are considering a continuous influencer communication, it may be more beneficial to work with agencies. With the direction of the agency, it can be easy to own the product/category you are targeting by working with different influencers on the same subject, so you can easily present the image that you are a prominent brand in the relevant category.

If you do not have the budget and time to work with the agencies, you can contact the influencers you think are suitable for you by researching through social media channels.